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B1ND

About B1ND

Built by a finance leader
who lived the problem.

B1ND was created because every finance stack we inherited was broken in the same way — disconnected tools, manual reconciliation, no payment rails, and zero visibility across entities. We built the platform we wished existed.

JN

Jeff Noble

Founder & CEO

CPAMBA — UW-Madison15+ Years Finance Leadership

Finance and accounting executive who has built finance functions from the ground up at venture-backed startups, led post-acquisition integrations, managed $13B in goodwill accounting at a Fortune 500, and implemented every major accounting platform on the market. Started at PwC, held leadership roles at Honeywell, American Family Insurance, and multiple high-growth technology companies. Built B1ND because the finance stack is fundamentally broken — and the people closest to the problem should be the ones to fix it.

Career Highlights

PwC
Big 4 audit — insurance, debt funds, IFRS
Honeywell
ASC 606, $13B goodwill, SOX, international
American Family
$1M+ Clearwater Analytics implementation, Workday
Tetra → Arctic Wolf
Employee #20, built finance from zero, grew to 150, acquired
ASUG + C2C
Finance lead for SAP & Google Cloud ecosystems
RoofMarketplace
VP Finance, $7M Series A2, built nearshore team, Rillet implementation

Systems Implemented & Managed

NetSuiteSageQuickBooksRilletStripeRecurlySalesforceHubSpotClearwater AnalyticsWorkdaySAPAirbaseBrex

Built from experience

Every feature in B1ND comes from a real problem encountered across startups, nonprofits, insurance companies, and Fortune 500 corporations.

Finance-first architecture

The GL is the foundation, not an afterthought. Every module — CRM, payments, escrow, subscriptions — posts to the ledger automatically.

AI + payment rails

B1ND is both the system of record and the payment processor. Digital wallets, USDC settlement, and AI automation — built in, not bolted on.